Linerless media does not use backing to keep the layers of labels on a roll from sticking to one another. It is wound like a roll of tape, with the sticky side of one layer in contact with the non-sticky surface of the one below it. Individual labels may be separated by perforations, or they can be cut apart. Because there is no liner, more labels can potentially fit on a roll, cutting down the need to change media as often. Linerless media is considered an environmentally-friendly option because no backing is wasted, and the cost per label can be considerably less than that of standard labels.